so i’ve been trying to figure out how the heck to decide keywords. when i just make them up or guess the results are terrible – i get high cpc and low ctr and all sorts of other ominous results that can be boiled down to three-letter abbreviations. needless to say, i finally stumbled on this neat way to steal competitor keywords. i gathered a list of all the sites i wanted to check out – including the big guns like sub-pages on ebay, amazon, you name it and the service, well, a day’s worth can pay for itself and then some. i’m now debating signing up for it year-round so i can use it whenever i want. definitely worth trying for at least a day tho, then you can decide how serious you are about it.