March 2007


Well, I’m playing with Microsoft Adcenter … and can’t figure out why there is no way to view keyword stats (expected impressions, ctr, etc…) while also being on a page where you can delete current key words. Don’t get me wrong, I’m not going to toss MSN’s Adwords equivalent in the trash just yet – still have my free signup bonus to burn through – but they had better improve their interface if they want to retain customers.

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so i’ve been trying to figure out how the heck to decide keywords. when i just make them up or guess the results are terrible – i get high cpc and low ctr and all sorts of other ominous results that can be boiled down to three-letter abbreviations. needless to say, i finally stumbled on this neat way to steal competitor keywords. i gathered a list of all the sites i wanted to check out – including the big guns like sub-pages on ebay, amazon, you name it and the service, well, a day’s worth can pay for itself and then some. i’m now debating signing up for it year-round so i can use it whenever i want. definitely worth trying for at least a day tho, then you can decide how serious you are about it.

I’ve been toying with a few different sites and, strange though the URL may be, have decided to make this my site about writing and promoting content online. Going to be testing things out, changing as I go, but look forward to feedback and suggestions along the way!