Much like front-runner political candidates, mainstream social media sites often get more attention than up-and-coming ones. There are, however, compelling reasons to look at newer beta and/or less well known sites. Some sites provide new services or features, or recombine old ones in unique ways. Others compliment or build on the functions of existing social media or other sites. The following four websites are ones that social media site users and bloggers alike should be aware of, and that already successful social sites should look to for new ideas.
(1) Romlet is a great way to build a reputation online as well as valuable PR and traffic via (free) backlinks. The Romlet widget combines and condenses some of the best aspects of a variety of useful and successful widgets. It also has the potential to develop into new kind of social network. The widget itself is part stats counter, part brag badge and part social bookmarking tool. Similar to the MyBlogLog recent visitors widget, the Romlet widget shows where visitors came from. These sources are displayed as favicon links to the referring source, which also work like AddThis bookmarks. Romlet users can also choose to display the number of visitors from each source, like a FeedBurner stats widget. Users can also visit their custom Romlet homepage to see more information and statistics about their own site or about other Romlet user sites and articles. Click here to see an example of Romlet in action.
Romlet is still short on some potential community-building functions, a by-product of how new the site and widget are. Over time more functionality should certainly be added to encourage greater interaction between Romlet users. Social news and bookmarking options could potentially build on the already successful aspects of the widget. As with Peopleized, however, Romlet‘s creators continue to develop new functions based on user feedback.
(2) Peopleized is a relatively new social networking site where people interview one another in order to build up popularity and network with other people in an area of interest. Many of the site’s current users are bloggers, but not all. People can post or quote their interviews or others on their own website or social networking profile. These interviews serve multiple functions: building up PR on an established website, getting exposure to new audiences and developing press release information and skills for future use.
Probably the biggest limitation of Peopleized right now is that the functionality is not completely built out for hosting interviews and other information on remote sites. Most of the action takes place on the site itself, which is a good start (considering the site’s high levels of traffic) but could be expanded upon. Fortunately, the creators of Peopleized are already working on expanding its capabilities on major social networking sites such as Facebook.
(3) Plime is a social news site with a fairly complex and successful system for organizing and presenting content in various categories. First, there are more ‘offbeat’ categories than on most social news sites, including WTF and weird. Each story submitted can be easily tagged with an image, something Digg and Reddit would do well to take notice of. Plime voting also works in a fairly innovative way: votes are automatically given to new stories based on how many users have upmodded the user who submitted that story. Like StumbleUpon, users can also indicate categories of interest. In short, Plime integrates some of the best features from major social news sites.
The biggest downside right now is that, due to a lack of users, the site seems to recycle a lot of the material presented on said major social sites. The biggest upside for content creators is that the site doesn’t seem to put a lot of weight on where a story is submitted from – favoring content over existing URL popularity, making it a great place to submit stuff (yours or that of someone else) from lesser-known websites.
(4) Shoutwire is another social news site that has been around for some time but is relatively under-appreciated, particularly by people who want to get their content out into the world. The site works a lot like mainstream social media sites, but is perhaps less well organized. To compensate, however, it offers more options for user-submitted content – including forums for discussion and on-site editorials. Also, ShoutWire sends a significant amount of traffic to sites that successfully get voted to the front page. Admittedly, the traffic volume doesn’t compare to sites like Digg, but anywhere from a few thousand to over ten thousand hits from 20 votes is nothing to scoff at.
Usability and ease of navigation seem to be the major drawbacks of ShoutWire. It is somewhat hard to find anything but the front page and almost-popular or newly-submitted upcoming articles. Something like Digg’s cloud view or more obvious category searches would greatly improve the existing site. That being said, for someone either casually looking for front-page news or hoping to get some traffic to a less-established site: ShoutWire is easy and user-friendly.
These are, of course, just a few examples. What underrepresented or under-appreciated social news, networking or bookmarking sites do you enjoy? Do you use some of these already? What is your take on them?
August 31, 2007 at 11:03 am
Plime is a new one for me. I think over time the social networks will start to niche themselvs. Like MyBlogLog is best for bloggers, MySpace is popular for teens, etc.
BeachBum
August 31, 2007 at 2:09 pm
I would have to agree with the writeup that Shoutwire is a bit cumbersome to deal with. I visited twice and never returned because of the aggravation.
August 31, 2007 at 6:49 pm
@BeachBum: indeed, Plime is relatively unknown – though a front-page article brings in a fair amount of traffic (thousands of hits). I also agree that the social networks you mentioned have chosen specific niches, though I would speculate that more sites with broader user bases (like StumbleUpon) may emerge over time.
@esofthub: yes, I think ShoutWire has some interface/navigation issues to deal with. The aesthetic of the site is remarkably simple and clean and the variety of functions is great, but it is hard to find your way around on it.
August 31, 2007 at 8:16 pm
A website must not do too many things. Focus on a particular type of net users.
August 31, 2007 at 9:56 pm
Nice list of new sites you displayed, I was actually going to create a website to highlight these less known websites launching everyday on http://www.BetaWebsite.com (A domain I own) however I am too busy as it is with my current website http://www.WhichWebsite.com (We write about websites NEWS).
August 31, 2007 at 10:01 pm
Someone (whose comment got axed in moderation) just mentioned linkinn.com … that is not a site I would recommend or support under any circumstances. They copy entire posts, images and all, from other websites. They should take a hint from StumbleUpon and send people to the website, or from Digg and give summaries.
August 31, 2007 at 10:02 pm
Thank you for writeing about Peopleized.
August 31, 2007 at 10:14 pm
http://www.convote.com is another good social news site I use.
August 31, 2007 at 10:30 pm
http://www.globalsoapbox.com is a lot better than shoutwire…. it has REAL categories and is easy to use and navigate…It also allows user created content, polls, editorials etc
August 31, 2007 at 10:39 pm
Alright, a post like this is bound to encourage people to link to their own site. I’m happy to let this links be posted, but just be honest: identify it as your site if it is. Thanks.
August 31, 2007 at 10:40 pm
You should add http://www.adoptedonline.com as one of the newest social sites going up. It’s targeted at adoptees and adoptive parents, but its very good!
Peter
August 31, 2007 at 11:08 pm
I think it’s very clear that what is driving the so-called web2.0 explosion is niche appeal. In a recent article for the Durwin Report I talk about how marketers are failing in their attempts to leverage social networks for their brands. Most marketers are still trying to market using the shotgun method of advertising based on getting in front of the most sets of eyes. What they are missing is that they have an unprecedented opportunity to get a higher response rate by focusing more on less popular but more niche social networks that are being born everyday. It’s great that sites like Peoplized are popping up and getting press. I expect that soon enough there will be popular SNSs geared toward those who use 60 watt lightbulbs in sidetable lamps!
August 31, 2007 at 11:09 pm
you should add http://www.allsyntax.com for a networking site to learn programming languages. It has good content
~p
August 31, 2007 at 11:29 pm
I definitely agree – people try too hard to master the top-notch, high-traffic social networks. Getting on board early with sites like Romlet or Peopleized that offer new functionality and potential is key. A lot of these newer sites have essentially learned from the mistakes, pitfalls and shortcomings of larger social networks or widgets that are slow to adapt to change. Also, they are easier to get results on because they are newer.
August 31, 2007 at 11:33 pm
You should add – http://cybertub.com . It’s one of the best out there with the easiest interfaces.
August 31, 2007 at 11:57 pm
[…] 4 Up-and-Coming Social News, Networking and Bookmarking Sites August 31, 2007 Posted by Pav in Misc. trackback 4 Up-and-Coming Social News, Networking and Bookmarking Sites You Should Know About « Web Two-Point… […]
September 1, 2007 at 12:02 am
You should also add http://www.thepapr.com. Social news without pesky registration.
September 1, 2007 at 12:45 am
I think the simpler with widget, the better. They need to be easy to add or remove from websites. These types of applications come and go.
September 1, 2007 at 12:57 am
And within the education space, I recommend you guys check out http://sclipo.com . They have a cool approach to learning online through user-generated videos and through classes taught online over a web cam. They are still in beta, but I think its worth checking out their site. If you like http://ehow.com and the like, then sclipo is definitely worth a try.
September 1, 2007 at 1:15 am
Check out http://multiply.com It is a great place to share your stuff (video, photos, blogs) with your friends and family, the people who really matter in your life.
September 1, 2007 at 1:24 am
don’t forget http://www.facesity.com . it’s brand new and easy to use . there is also a cheap and easy ad website attached to it at http://www.adsity.com .
August 31, 2007 at 6:10 pm
Thanks for the headsup on these websites, good information here. I just wanted to pass on one cautionary tale, however, about ShoutWire (or, as I have taken to calling them, ShitWire). I stopped using that service quite some time ago after they censored a couple postings I made. I don’t really feel like replacing “old media” and their “we know what’s good for you” viewpoint with a copycat “new” media with the same attitude, even if it is Web2.0. I hope others agree. If you’re interested, you can read my posting about my ShitWire experiences here:
http://tinyurl.com/3budot
August 31, 2007 at 6:30 pm
India centric site with a very clean interface and no ads. http://www.charchaa.com
August 31, 2007 at 7:30 pm
Kurt,
Thanks for the info. I am going to let you know that I have some others that I am saving for a post just like this one. However, all the sites are different. It seems as though great minds think a like. Keep up the Great Work!!!
August 31, 2007 at 8:10 pm
http://www.newspoo.com is also a great social site for top stories of interest…
August 31, 2007 at 9:18 pm
Check out http://www.RadioCorridor.com. This is a private social network for your company that is in no way associated with your company. Each company’s network is private, so only company members can join (you’ll need a valid company email address).
There are default forums set up like ‘Crazy interview stories’, or ‘Customer service: the true story’, or ‘Are we better than the competition?’. Members can also set up their own forums. These are either visible company wide or restricted to a few colleagues or team member.
August 31, 2007 at 9:30 pm
Heh, well … thanks to those of you that responded with sites that you DON’T run. Shame on the rest of you but so it goes. Glad some people enjoyed the post, though. Hope you find the suggestions helpful – particularly people who aren’t having as much success or are otherwise frustrated with mainstream ways of getting recognized or finding interesting/relevant websites!
September 1, 2007 at 12:56 am
Don’t forget http://favowitz.com for a deadly simple and easy to use bookmark site
September 1, 2007 at 3:27 am
also http://www.dumpfolder.com
September 1, 2007 at 4:23 am
[…] September 1, 2007 Posted by Brian in crowdsourcing, competition. trackback Read the whole story or just look at the Digg-related […]
September 1, 2007 at 10:22 am
http://www.plime.com/science/l/33996/1/
So this story apparently has 78 votes?! righttttttt, they aren’t juicing their own numbers. *cough cough bullsh*%& cough*
September 1, 2007 at 3:22 pm
Shane: those numbers don’t represent votes – they are a composite of the authorities of those who voted, based on how many people have ‘favorited’ a voting user.
September 2, 2007 at 1:39 pm
Great article. I liked it. I’m running a more niche site (as around half of your commenters) – InformedNetworker.Com. My goal is to compete with Digg, but with a more professional/corporate focus.
September 6, 2007 at 1:33 pm
coRank (www.corank.com) is not a social news site but a place where you can find tons of social news sites, and as such, a good place to find new gems (and bad ones too).
September 7, 2007 at 11:06 pm
Social news is great, but sometimes you want to throw out just a few sentences as opposed to writing a long article — like a topic sentence or just something that’s on your mind. Check out http://www.justtell.us to do just that!
September 16, 2007 at 12:52 am
Great post!I am a member of mybloglog and bumpzee.Justtell.us is funny!It’s something new and i kinda like it.
October 5, 2007 at 1:57 pm
[…] , online , traffic , web 2.0 , writing When people think of submitting links, usually social news, networking and bookmarking websites come to mind. The most popular of these, such as Digg and Reddit, can be hard to succeed on as […]